TikTok is getting closer to YouTube with its latest feature.
The company has confirmed to TechCrunch that it is testing a new horizontal full-screen mode for its scientific video interest app. The new feature, which is currently only available to a small group of users, allows you to distribute videos in landscape orientation, enjoying a more immersive viewing experience.
The move comes as TikTok’s popularity continues to grow: as of November 2022, the app may have over 2.6 billion downloads worldwide. The new horizontal full-screen mode is expected to appeal to users who prefer to watch videos on their smartphones in a more traditional way, without the need to rotate their smartphones.